The story of Toilet Duck and Durgol is the story of a family that exemplifies Swiss know-how and willingness to try new ideas. It’s a story that begins with Maria Düring-Keller, joined later by her son Walter Düring and daughter-in-law Vera Düring. It’s a story about a problem, an innovative […]
The Secrets of Dr Pepper
Food and beverage sciences are critically important and rapidly growing segments of the world economy. Here’s a look at one innovator in that field, and one quirky innovation that rose to prominence, and remains unique to this day. The History of Dr Pepper Dr. Charles Alderton was a pharmacist in […]
Kings of Collab: Ingredient Brands
Long before Cardi B and Megan Thee Stallion collaborated, ingredient brands have been quietly making and marketing their components, while leaving the manufacture of products to someone else. From Teflon to Kevlar, brand collaborations are big business. The Power of Ingredient Branding Ingredient brands are in a uniquely powerful position. […]
White Biotechnology and Whiter Laundry: the Pioneering Henkel Group
Germany’s Henkel Group is behind some of the world’s most famous brands, including Persil, Loctite, Fa, and Purex. Today, the legendary brand is leading new innovations in sustainability and white biotechnology. The History of the Henkel Group Founded in Aachen in 1876, the Henkel Group was first known for laundry […]
From the People, to the People: Toro de Osborne
Can an ad campaign become too successful? Every brand wants to become iconic, and few have fulfilled that goal like Spain’s legendary Osborne distillery. Let’s learn more about the Toro de Osborne. The Bull as a Symbol of Spain Since pagan times, the bull has been an incredibly important animal […]
Personal Care on the Inside: The Kao Corporation
Japan’s Kao Corporation makes beauty and personal care products, but it’s a brand with a mission. For over 130 years, the company has been enriching lives and working for a better future. With a portfolio of famous products, Kao is quietly shaping the future. History of Kao Corporation In 1887, […]
What’s So Special About a Pringle?
Pringles are an iconic global brand, and a completely unique snack food. Scientifically engineered to be an improvement on classic potato chips, and with an incredible history, how do Pringles stack up? If you’re one of the millions of people who watched Claire Saffitz try to replicate Pringles, you probably […]
Cerveza Victoria – The Signature Beer of Málaga:
Cerveza Victoria is more than a beer, and more than a brewery. Over nearly a century of history, it has become an iconic part of local culture, symbolizing what the Malagueños, also known as boquerones, love about their city and the Costa del Sol. History of Cerveza Victoria This legendary […]
